![]() ![]() In addition, Google’s corporate structure has considerable flatness. The business also uses product type as a basis for grouping employees, i.e., human resource groups for developing Pixel devices. ![]() For example, the company has a Sales Operations group, an Engineering & Design group, and a Product Management group, among others. Google’s corporate structure uses business function as a basis for grouping employees. The main characteristics of Google’s corporate structure are as follows: This flatness is a defining structural feature that supports the growth and competitiveness of the technology business. Google has a cross-functional organizational structure, which is technically a matrix corporate structure with a considerable degree of flatness. Google’s dominant position is attributable to the synergistic benefits of its organizational structure and organizational culture in supporting industry leadership. The company remains a major influence in the global information technology, consumer electronics, and Internet services market. This success is manifested in Google’s continuous profitability and stability. Theoretically, such an alignment between the technology company’s corporate structure and corporate culture contributes to higher chances of success. Google’s organizational culture emphasizes change and direct social links within the firm, in support of the organizational structure’s flatness. On the other hand, a company’s organizational or corporate culture is the set of beliefs, values, behavioral tendencies, and expectations among employees. Google’s organizational structure is not conventional because of its emphasis on flatness. In theory, a company’s organizational or corporate structure is the arrangement of organizational components and resources based on the overall organizational design. Google’s success depicts the effectiveness of its organizational structure and organizational culture in supporting excellence in innovation. ![]() Google’s case is an example of the benefits of strategic alignment between corporate culture and corporate structure. Google LLC’s organizational structure and organizational culture are aligned to support the company’s competitive strength in the global market for online display advertising, information technology, Internet services, and consumer electronics. A Google Street View camera car in Athens, Greece. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |